Chloe Beth Armstrong
Please feel free to view a PDF copy of my resume as of Fall 2020, or scroll below to see what I've been up to since 2015.
Experience
Regal Cinemas
Customer Relations Social Media Coordinator
- Reviewed over 2000 messages via Facebook, Twitter, & Instagram on a daily basis
- Fostered beneficial customer relationships by addressing their concerns in a timely manner
- Observed & reported audience sentiments on promotions, films, and theatre experiences
November 2019 - December 2020
KnoxvillePage
Social Media Manager
- Observed consumer trends through various forms of daily social listening
- Supervised organic growth through the promotion of over 50 local businesses
- Communicated with over 150 local business owners to determine potential client needs
August 2019 - November 2019
Education
The University of Tennessee, Knoxville
Bachelor of Science in Communications (Advertising)
Minor in Business Administration
August 2015 - May 2019
Involvement
Advertising Club
President
- Coordinated 16+ professional development events via partnerships with ad agencies
- Acted as liaison to strengthen club relationship with the AAF of Knoxville
- Lead executive team meetings & ensured completion of all tasks
Communications Director
- Facilitated club emails to 100+ members about events & internship opportunities
- Volunteered for AAF Knoxville's Annual Advertising Awards
- Reached out to potential new members by visiting various classes
August 2015 - May 2019
April 2018 - 2019
April 2017 - 2018
CCI Dean's Undergraduate Advisory Council
- Greeted & presented to the CCI Board of Visitors at their annual meeting
- Collaborated with fellow student leaders throughout the year
- Planned the 2018 CCI Diversity & Inclusion Week
September 2018 - May 2019
School of ADPR: Social Media Week
- Designed authentic social media content for UT Social Media Week 2019
- Developed marketing strategies to promote campus events on social media
- Generated content calendars to reach a student audience across multiple channels
December 2018 - March 2019
Student Homecoming Committee
- Monitored social media accounts for questions & comments in regard to upcoming events
- Managed and delegated tasks to a network of approximately 30 committee members
- Oversaw the structuring and completion of three homecomings (2015, 2016, 2017)
October 2015 - November 2017
UT Housing
Resident Assistant
- Established an inclusive and academically driven floor community of over 120 residents
- Incorporated strong marketing tactics to promote over 40 campus housing events
- Exhibited productive budgeting of $1,000 a year toward a variety of programs
Conference Assistant
- Attended the front desk of various buildings across campus
- Assisted over 20,000 guests from multiple conferences & events
- Performed administrative duties for check-ins/outs
May 2017 - August 2019
Summers 2017 & 2018
New Student & Family Programs
Student Assistant
- Performed an array of administrative tasks, from customer service to financial transactions
- Assisted with registering 9,000 guests for the Parents Association
- Benchmarked university standards alongside top ranked colleges nationwide
Orientation Leader
- Familiarized myself with various offices and programs across campus via continual training
- Interacted with over 5,000 incoming students & their guests for the duration of the summer
- Garnered a passion for servant leadership by investing countless hours serving others
November 2015 - May 2018
February 2017 - May 2018
November 2015 - January 2017